...there are 3 (maybe 4) things that I think of that make APRO iconic. 1) Octagonal bezel 2) Slotted screws in bezel 3) Textured dial 4) Bracelet design (this is 'maybe' as many are on strap). Why would a brand delete one-third of the elements that make it an iconic design? Next, who the %$#* is 1017 ALYX 9SM? I understand I'm not the hippest guy in the room and don't keep up with bleeding-edge trends, but usually I have a tiny clue as to who/what these brands are. I guess it's official, I am not even close to who AP is trying to get as a customer no matter how much money I have to spend on a watch. Good luck. I will stick to vintage. I'm out...